Unfolding Aura Bridal
Retail Interior Design Project | Boutique Bridal Store, Terrigal NSW
Shopping for your wedding dress is about so much more than finding the perfect gown. It’s an experience layered with anticipation, vulnerability, excitement, connection. A collection of memories that you’ll carry with you, forever.
A bridal boutique becomes the backdrop to these moments; a warm, inviting space where nerves settle, confidence builds and brides feel truly beautiful. Unlike other retail projects, our vision for Aura Bridal wasn’t just about creating a beautiful interior, but shaping an experience that supports one of life’s most emotional and memorable milestones.
After our initial consultation with Founder Bianca, our intention was clear: to create a calm, welcoming environment that felt elevated and deeply considered from the moment you step inside. A space that allowed brides to feel instantly at ease and taken care of, while functioning seamlessly as a working boutique.
Let us take you on the journey of Aura Bridal from concept to completion, unfolding the brief, design direction and the thoughtful details that brought this project to life.
The Brief: Interior Design with the Bride in Mind
Aura Bridal was envisioned as an intimate, refined boutique that felt emotionally warm while quietly luxurious. From our earliest conversations, the brief centred on the bride and her experience from the moment she walked through the door.
The space needed to feel calm and composed, allowing brides to slow down, take a breath and feel present during fittings. At the same time, it needed to function effortlessly: a layout that provided generous thoroughfares, practical fitting rooms and supported staff workflow without disrupting the atmosphere were all important considerations.
We were conscious to ensure that the interior aligned with Aura Bridal’s brand - timeless and feminine, yet chic and confidently bold. The design was never intended to overpower the gowns, but rather act as a refined setting that elevated them.
“From our very first conversations, Camilla truly understood the vision and feeling I hoped to create for Aura Bridal and brought it to life with such thoughtfulness, care, and attention to detail.”
Concept Development: Moodboard, Elevations, Colour Palette
The concept stage focused on restraint, balance and longevity. Ideas were translated into detailed moodboards and elevations that allowed the space to be visualised in full, ensuring focus on proportions and scale, along with key finishes and features, resolved early so the project could move forward with clarity and confidence - a critical step in the process of any retail interior design project.
We developed a moodboard grounded in softness, layering ivory hues with bold contrast and tactile materials. The intention was to avoid trends that would date quickly, instead creating a space with timeless appeal.
Ivory formed the foundation of the colour palette while moments of contrast added definition and depth. Texture and depth in material played a key role in ensuring the space felt rich and dimensional, rather than minimal or flat.
Design Development: Lights, Fabrics, Materials
With a commercial brief, budget and timeframes are always important considerations. We approached both with intention, directing investment to the elements that would have the greatest impact on the overall experience.
The lighting layout was subtly reconfigured to create a warm, layered effect that flatters both the gowns and the brides wearing them. Soft, ambient lighting forms the base, while carefully selected feature lighting introduces intimacy, femininity and depth, particularly in transitional spaces.
Materials were chosen for their natural, tactile quality and ability to age gracefully. Feature stone elements were paired with custom-designed pieces, creating a balance between structure and softness. The palette remains calm and cohesive, allowing the dresses to remain the hero.
The fitting room was designed to feel spacious yet special - a true standout moment for the bride. Curves were introduced to soften the geometry of the space, creating a sense of flow and femininity. Gentle tonal variations were used throughout to create warmth, contrast and a sense of quiet elegance while highlighting the dresses. Window finishes (supplied by SOVEREIGN COLLECTIVE) diffuse incoming light to form a calm, flattering glow.
“The space feels calm, refined and intentional. It’s exactly what I wanted for my brides.”
Furniture and Styling
Furniture was selected to feel inviting and grounded rather than decorative or overly styled. The space needed to provide a setting for family and friends to relax, as fittings are often shared experiences that make each moment all the more special.
Pieces like the sofa, coffee tables and occasional chairs (supplied by Horgans) were chosen for their comfort and timeless silhouettes; anchoring the space while still allowing flexibility for fittings and movement.
Curved Ecru Rugs (supplied by Weave Home) were introduced to echo the curves of the fitting room, custom cut to create gentle zones and ensure a perfect fit within the space while adding softness underfoot.
Styling was intentionally minimal, focusing on quality, form and negative space rather than decorative clutter.
A Collaborative Approach
Aura Bridal reflects our belief that thoughtful interiors go beyond aesthetics. This project was shaped through close collaboration, bringing together emotion, function and conscious restraint to create a boutique environment that supports brides through one of life’s most personal journeys - and exemplifies considered retail interior design.
From early concepts and moodboards through to elevations, material selections and final styling, every stage was approached with clarity and care.
“Beyond her talent, Camilla is such a wonderful person to work with. She is warm, kind and genuinely invested which made the entire experience feel collaborative and enjoyable.”
Credits:
Interior Designer: Unfolded | Builder: Integbuild | Styling: Laura Rees Stylist
Photography: Grace Picot | Furniture: Horgans | Rugs: Weave Home
Stone & Desk: Unrivalled Stone | Feature Light: Etsy | Table Lamp: Beacon Lighting
Window Finishes: Sovereign Collective | Mirrors: WARRANBROOKE The Framing Project
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IN OTHER NEWS | UNFOLDED: BEHIND THE DESIGN, A PODCAST SERIES.
EPISODE THIRTY TWO IS NOW LIVE
BEHIND THE DESIGN.
Camilla Ingall sits down with Daniel Boddam, founder of Daniel Boddam Studio, to unpack his philosophy of quiet living; a design approach rooted in restraint, calm, and deep respect for the Australian landscape.
Daniel shares his journey from architecture into furniture design, why he deliberately plays the long game, and how designing with nature (not trends) creates homes and objects that feel timeless, grounded, and human.
We invite you to tune in and listen to this episode on Apple PodcastS, Spotify, YOUTUBE or wherever you get your favourite podcasts.